INVASION OF THE TURTLES
Los Angeles 2025 — Join the interactive hunt for Black-owned businesses
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Join the Movement
Our Mission
A citywide interactive hunt powered by Black LA 28.
Track the Ninja Turtles across Los Angeles, map Black-owned businesses, scan QR codes at each location, and unlock prizes — all leading into the FIFA World Cup, Super Bowl, global entertainment events, and the 2028 Olympics.
Start Date
December 1, 2025 — daily clues begin.
Mission
Map every Black business in Los Angeles from now through LA28.
Prizes
Prizes are distributed online or at designated pickup locations.
How It Works
Visit Businesses
Go to participating Black-owned businesses across Los Angeles
Find Turtles
Locate the Ninja Turtles and scan QR codes at each location
Scan & Play
Scan the QR code and play Spin & Win on Channels.biz
Win Prizes
Unlock prizes and get new clues daily starting Dec 1, 2025
Get Involved
For questions or to register your business as a location, contact us:
Frequently Asked Questions
When does the hunt begin?
The interactive hunt officially starts on December 1, 2025, with daily clues released throughout the event.
How do I get prizes?
All prizes are distributed online or at designated pickup locations after you successfully scan QR codes and play the Spin & Win game.
How does this connect to Black LA 28?
Every scan supports the mapping of Black-owned businesses leading into LA28, creating a comprehensive directory and supporting economic growth in the community.
Is there a cost to participate?
No, participation is completely free! Just visit the businesses, find the turtles, and scan the QR codes to play.